43:e festivalen 24 jan - 3 feb, 2020
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Nostradamus

Nostradamus is a multiyear international initiative to document and analyse industry changes and make projections for the future. Take part of the reports, seminars and news of the Nostradamus project here!

43:e festivalen
24 Jan -
3 Feb, 2020

2019 Nostradamus report

The 2019 Nostradamus report, ”Relevance in a New Reality”, discusses the uncertain future of public funding, major movements on the streaming market, the role of cinema in the new value chain, potential paths forward for VR, and the need for a rebooted industry conversation around tech and shared challenges. Read the Nostradamus report 2019 here […]

Nostradamus at Audiovisual Days

Nostradamus på Audiovisual Days 18 oktober Den 18 oktober bjuder Göteborg Film Festival på en fullspäckad förmiddag under årets upplaga av Lindholmen Science Parks Audiovisual Days. En försmak av årets festivalupplaga, Johanna Koljonen presenterar en uppdaterad key-note av den femte Nostradamus-rapporten följt av ett samtal där vår expertpanel ger sin syn på framtiden för TV […]

Facing the Future at CONNeXT

On October 8 during Flander Image’s high-end platform CONNeXT, Göteborg Film Festival will make an updated presentation of the 2018 Nostradamus report Do or Die? – a Moment of Truth for European Film followed by a lively panel on the most worrying and exciting challanges and opportunities within the audiovisual industry in the near future. […]

Nostradamus seminars in Cannes 2018

Nostradamus seminars in Cannes 2018 What’s the next vision for European cinema? How can Blockchain technology change the industry across the value chain? Answers in our informative and passionate sessions on May 11!  Do or Die – a Moment of Truth for European Film 10.00 – 10.45 NEXT conference room – Palais des festivals. A […]

Do or Die? The 2018 Nostradamus report is presented

During Göteborg Film Festival 2018 the 5th Nostradamus Report – titled Do or Die? – was presented. It takes on the topics of whether the film industry as we know it will survive, and what European film makers, financiers and exhibitors need to do to compete with the global majors and remain a cultural force. The Nostradamus Project […]

2019 Nostradamus report - Relevance in a New Reality

The Göteborg Film Festival’s 6th Nostradamus Report – ”Relevance in a New Reality” is here! The annual report looks into the future of the screen industries 3-5 years from now through research and interviews with industry experts.

This year’s report, ”Relevance in a New Reality”, discusses the uncertain future of public funding, major movements on the streaming market, the role of cinema in the new value chain, potential paths forward for VR, and the need for a rebooted industry conversation around tech and shared challenges.

Johanna Koljonen, author of the report, said:
”We’ve talked about ’structural change’ for a while now. In the next three to five years, a sector where we will see what the new structures look like in practice is the streaming market. It will be dominated by a handful of tech companies and consolidated majors and how this affects smaller languages and local players is not certain. The big players keeping their content exclusive to themselves might create new opportunities for others. But the question everyone will have to find answers to is how do you compete when there is always competition that can outrun you, outspend you, and produces content of a very high quality? Only with relevance.”

”Unprompted, all of the interviewees in this year’s report raised questions of meaning, values, purpose or sustainability. We’re moving towards a time when public funding is more important than ever, but also likely to decrease. The European industry will need to find ways to prioritise, and get better at communicating to lawmakers and citizens why what we do is vital.” says Johanna Koljonen, author of the Nostradamus Report.

This year’s interview subjects were: Efe Cakarel/ Founder and CEO MUBI, Thomas Gammeltoft/ CEO Copenhagen Film Fund, Ani Korpela/ Director and Head of Content and Application Business Elisa, Ben Luxford/ Head of Audience BFI, Glenn O’Farrell/ CEO GroupeMédia TFO, Liz Rosenthal/ Programmer Venice VR and Founder of Power to the Pixel, Sten Saluveer/ Founder and CEO Storytek, Åsa Sjöberg/ Director of Content Bonnier Broadcasting, Maria Tanjala/ Co-Founder Big Couch and Film Chain.

The presentation of the 6th report at Göteborg Film Festival February 1 was followed by a discussion with Tomas Eskilsson, Head of Strategy, Film i Väst; Maria Tanjala, Co-Founder, Big Couch and Film Chain; and Glenn O’Farrell, CEO, GroupeMédia TFO. The Nostradamus Project is run by Göteborg Film Festival and aims to sketch out the future of the screen industries 3-5 years from now, through interviews with industry experts and research.

The annual report is written by Johanna Koljonen. Editorial board: Cia Edström, Åsa Garnert, Johanna Koljonen, Josef Kullengård.

 

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Looking ahead

How are the screen industries changing in the next 3-5 years?

The screen media are changing fast.

With production, distribution and consumption almost entirely digital, business models, audience behaviour and funding systems are in flux. New opportunities arise and old ways of thinking fall by the wayside, while the purpose of film remains the same. Regardless of format and platform, it is still all about moving the audience: sharing, entertaining, challenging, moving, uplifting.

The Nostradamus Project has as its mission to document and predict these changes on a 3-5 year horizon, and to present analysis in a manner that is equally comprehensible to producers and policymakers, stars and students. We do this through interviews with change-makers and people in strategic positions in the industry about what they are doing and creating today. Context is provided by the excellent research and journalism that is publicly available, but which you may be too busy to close read.

We have published five annual Nostradamus reports, on topics ranging from audience expectations to ad-blocking, from distribution to diversity, and from holdback windows to VR. The reports are free to download here; because of the scope, at least the last two tend to be up-to-date. In addition, we organise international seminars in Göteborg during the Nordic Film Market and in Cannes at the Marché du Film, and with a more Nordic focus during Audiovisual Days.

Nostradamus Project analysis has also been presented at film markets from Berlin to Rio, to film funds, and at meetings of for instance the EFADs Think Tank and the EFARN. The 6th annual Nostradamus report was released on Feb 1, 2019. Click here to read it! 

The 7th Nostradamus report will be released during Nordic Film Market January 31, 2020. 

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Contact information

Cia Edström, Head of Nordic Film Market and Nostradamus, cia.edstrom@goteborgfilmfestival.se Johanna Koljonen, Nostradamus editor, johanna.koljonen@participation.design General Informationindustry@goteborgfilmfestival.se

Do or Die? 5th Nostradamus Report

Göteborg Film Festival’s 5th Nostradamus Report – titled Do or Die? – was presented February 2, 2018. It takes on the topics of whether the film industry as we know it will survive, and what European film makers, financiers and exhibitors need to do to compete with the global majors and remain a cultural force. Johanna Koljonen presented the […]

Nostradamus report 2017: A Sustainable Production Landscape?

New Directions for Content

This discussion from the February 2017 International Seminar delves into how the structural changes of the screen industries will impact the creative output. Participants: Roberto Olla, Executive Director, Eurimages; Rikke Ennis, CEO TrustNordisk; Mattias Nohrborg, Executive Producer B-Reel Films; and Charlotte Sieling, director.

Johanna Koljonen: a creative renaissance in film

The editor of the Nostradamus Project, media analyst Johanna Koljonen, gives an updated version of her much-appreciated lecture at the Marché du Film. After a decade of changes, challenges and trends rocking the industry, what everyone working in film needs to do next can be boiled down to five very simple pieces of advice. Liberated […]

Storytelling in immersive environments

As predicted by the Nostradamus Project, we have seen a radical growth of VR storytelling in the last year, and a continuing normalisation of multi-platform narratives in mainstream entertainment. What are the challenges and storytelling opportunities offered for the film industry by these changes? Games and storytelling innovator Carl Heath and scriptwriting legend Linda Aronson […]

Nostradamus 2018: Do or die?

Biopalatset 9, February 2 at 16.00 Open for all accredited guests Media analyst Johanna Koljonen presents the 5th annual report of the Nostradamus Project, which monitors and analyses the rapid changes in the screen industries. The presentation is followed by a discussion with invited experts. The next five years will decide whether the film industry […]

The Future is Now: Next Steps from Film Art & Screen Industries

MAY 21, FESTIVAL DE CANNES 2017 – What’s changing in funding and sales of European and art house cinema? How does VR fit into this emerging digital landscape? What is the role of theatrical distribution when most films will never reach the silver screen and the window system is changing? Lively analysis and knowledgeable debate […]

New Opportunities & a Positive Ripple Effect

Västsvenska Filmdagarna is an increasingly important meeting place for the Swedish industry focusing on the west coast. At this year’s event, the Nostradamus Project is hosting a session on October 12th at 10.45-12.30. First Johanna Koljonen will present the updated findings from the latest Nostradamus Report. What is happening in the film industry? How is […]

2014 Nostradamus Report

Download the Nostradamus report 2014 The 2014 Nostradamus Report was produced by the Göteborg Film Festival/ Nordic Film Market with the support of Lindholmen Science Park and Nordisk Film och TV Fond and released at the Nostradamus seminar on January 31st, 2014. Thought leaders interviewed for the first report included: Malte Andreasson, United Screens; Cecilia […]

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