42:a festivalen 25 jan - 4 feb, 2019
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Industry

Nostradamus

A multiyear international initiative to document and analyze industry changes and make projections for the future. Take part of the reports, seminars and news of the Nostradamus project here!

42:a festivalen
25 Jan -
4 Feb, 2019

Nostradamus at Audiovisual Days

Nostradamus at Audiovisual Days October 18 Welcome to an updated presentation of the 2018 Nostradamus report Do or Die? – a Moment of Truth for European Film followed by a panel of experts discussing the future content of TV Drama and more at Lindholmen Science Park’s Audiovisual Days. 09.30 – 09.40 Presentation: A foretaste of the 42nd […]

Facing the Future at CONNeXT

On October 8 during Flander Image’s high-end platform CONNeXT, Göteborg Film Festival will make an updated presentation of the 2018 Nostradamus report Do or Die? – a Moment of Truth for European Film followed by a lively panel on the most worrying and exciting challanges and opportunities within the audiovisual industry in the near future. […]

Nostradamus seminars in Cannes 2018

Nostradamus seminars in Cannes 2018 What’s the next vision for European cinema? How can Blockchain technology change the industry across the value chain? Answers in our informative and passionate sessions on May 11! Do or Die – a Moment of Truth for European Film 10.00 – 10.45 NEXT conference room – Palais des festivals. A […]

Do or Die? The 2018 Nostradamus report is presented

During Göteborg Film Festival 2018 the 5th Nostradamus Report – titled Do or Die? – was presented. It takes on the topics of whether the film industry as we know it will survive, and what European film makers, financiers and exhibitors need to do to compete with the global majors and remain a cultural force. The Nostradamus Project […]

Spike Lee: Easier to be black and president of the USA than of Hollywood studio

On November 14th, Spike Lee received an honorary Oscar from the Academy of Motion Picture Arts and Sciences at the Governors Awards. He gave a long speech, embedded above – if you’re in a hurry, the autobiographical part starts around the 4 minute mark, and the politics at 9 minutes 45 seconds. Lee welcomed A2020, the Academy’s five-year […]

Do or Die? The 2018 Nostradamus report is presented


During Göteborg Film Festival 2018 the 5th Nostradamus Report – titled Do or Die? – was presented. It takes on the topics of whether the film industry as we know it will survive, and what European film makers, financiers and exhibitors need to do to compete with the global majors and remain a cultural force.

The Nostradamus Project is run by Göteborg Film Festival and aims to sketch out the future of the screen industries 3-5 years from now, through interviews with industry experts and research. The annual report is written by Johanna Koljonen.

Interviewed in this year’s report are: Nadira Azermai, CEO, ScriptBook; Walter Iuzzolino, Co-founder, Walter Presents; Ivar Køhn, Head of Drama, NRK; Claus Ladegaard, CEO, Danish Film Institute; Marike Muselaers, Co-CEO, Lumière Group; Marie Nilsson, CEO, Mediavision; Edith Sepp, CEO, Estonian Film Institute and Patrick von Sychowski, editor, Celluloid Junkie.

Johanna Koljonen, writer of the Nostradamus Report, said:
– This year’s title reflects this thrilling moment of risk and opportunity faced by the film industry in particular. Cinemas are doing well, but their cultural role is shifting, and a majority of films are consumed in the home as they have been for decades. But now those later windows are all changing, technologically and more importantly in audience behavior. Monetising audience attention in the value chain, reaching especially the younger audiences who don’t respond to advertising, and remaining relevant in the content all requires shifts in attitudes and business models. That has to happen now, and especially European filmmaking with its slow-moving structures really needs to become proactive to stay connected to the audiences.

– We also take a follow-up look on gender equality in front of and behind the cinema as well as in executive positions in the industry. This connects to the more structural issues in that very homogenous leadership is less likely to have a broad understanding of changes out in the world.

At the seminar today, Johanna Koljonen presented the report and discussed it with panelists Thomas Gammeltoft, CEO, Copenhagen Film Fund; Wendy Mitchell, journalist; Edith Sepp, CEO, Estonian Film Institute and Marike Muselaers, Co-CEO, Lumière Group.

The report can be downloaded here 

The Nostradamus Project is founded and run by Göteborg Film Festival with support from Lindholmen Science Park, Nordisk Film & TV Fond, Västra Götalandsregionen and Kulturakademin.

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Looking ahead

How are the screen industries changing in the next 3-5 years?

The screen media are changing fast. With production, distribution and consumption almost entirely digital, business models, audience behaviour and funding systems are in flux. New opportunities arise and old ways of thinking fall by the wayside, while the purpose of film remains the same. Regardless of format and platform, it is still all about moving the audience: sharing, entertaining, challenging, moving, uplifting.

The Nostradamus Project has as its mission to document and predict these changes on a 3-5 year horizon, and to present analysis in a manner that is equally comprehensible to producers and policymakers, stars and students. We do this through interviews with change-makers and people in strategic positions in the industry about what they are doing and creating today. Context is provided by the excellent research and journalism that is publicly available, but which you may be too busy to close read.

We have published five annual Nostradamus reports, on topics ranging from audience expectations to ad-blocking, from distribution to diversity, and from holdback windows to VR. The reports are free to download here; because of the scope, at least the last two tend to be up-to-date.

In addition, we organise international seminars in Göteborg during the Nordic Film Market and in Cannes at the Marché du Film, and with a more Nordic focus during Audiovisual Days. Nostradamus Project analysis has also been presented at film markets from Berlin to Rio, to film funds, and at meetings of for instance the EFADs Think Tank and the EFARN.

The 6th annual Nostradamus report will be released on Feb 1, 2019.

 

Project presented by

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Contact information

Cia Edström, Head of Nordic Film Market and Nostradamus, cia.edstrom@goteborgfilmfestival.se

Johanna Koljonen, Nostradamus editor, johanna.koljonen@participation.design

General Informationindustry@goteborgfilmfestival.se

Nostradamus seminars in Cannes 2018

Nostradamus seminars in Cannes 2018 What’s the next vision for European cinema? How can Blockchain technology change the industry across the value chain? Answers in our informative and passionate sessions on May 11! Do or Die – a Moment of Truth for European Film 10.00 – 10.45 NEXT conference room – Palais des festivals. A […]

Do or Die? 5th Nostradamus Report

Göteborg Film Festival’s 5th Nostradamus Report – titled Do or Die? – was presented February 2, 2018. It takes on the topics of whether the film industry as we know it will survive, and what European film makers, financiers and exhibitors need to do to compete with the global majors and remain a cultural force. Johanna Koljonen presented the […]

New Directions for Content

This discussion from the February 2017 International Seminar delves into how the structural changes of the screen industries will impact the creative output. Participants: Roberto Olla, Executive Director, Eurimages; Rikke Ennis, CEO TrustNordisk; Mattias Nohrborg, Executive Producer B-Reel Films; and Charlotte Sieling, director.

Nostradamus report 2017: A Sustainable Production Landscape?

Johanna Koljonen: a creative renaissance in film

The editor of the Nostradamus Project, media analyst Johanna Koljonen, gives an updated version of her much-appreciated lecture at the Marché du Film. After a decade of changes, challenges and trends rocking the industry, what everyone working in film needs to do next can be boiled down to five very simple pieces of advice. Liberated […]

Nostradamus at Audiovisual Days

Nostradamus at Audiovisual Days October 18 Welcome to an updated presentation of the 2018 Nostradamus report Do or Die? – a Moment of Truth for European Film followed by a panel of experts discussing the future content of TV Drama and more at Lindholmen Science Park’s Audiovisual Days. 09.30 – 09.40 Presentation: A foretaste of the 42nd […]

Facing the Future at CONNeXT

On October 8 during Flander Image’s high-end platform CONNeXT, Göteborg Film Festival will make an updated presentation of the 2018 Nostradamus report Do or Die? – a Moment of Truth for European Film followed by a lively panel on the most worrying and exciting challanges and opportunities within the audiovisual industry in the near future. […]

Nostradamus seminars in Cannes 2018

Nostradamus seminars in Cannes 2018 What’s the next vision for European cinema? How can Blockchain technology change the industry across the value chain? Answers in our informative and passionate sessions on May 11! Do or Die – a Moment of Truth for European Film 10.00 – 10.45 NEXT conference room – Palais des festivals. A […]

Nostradamus 2018: Do or die?

Biopalatset 9, February 2 at 16.00 Open for all accredited guests Media analyst Johanna Koljonen presents the 5th annual report of the Nostradamus Project, which monitors and analyses the rapid changes in the screen industries. The presentation is followed by a discussion with invited experts. The next five years will decide whether the film industry […]

The Future is Now: Next Steps from Film Art & Screen Industries

MAY 21, FESTIVAL DE CANNES 2017 – What’s changing in funding and sales of European and art house cinema? How does VR fit into this emerging digital landscape? What is the role of theatrical distribution when most films will never reach the silver screen and the window system is changing? Lively analysis and knowledgeable debate […]

2018 Nostradamus Report

For this year’s report, we have interviewed the following experts, who have given very generously of their time and thoughts: Nadira Azermai, CEO, ScriptBook
Walter Iuzzolino, Co-founder, Walter Presents Ivar Køhn, Head of Drama, NRK
Claus Ladegaard, CEO, Danish Film Institute Marike Muselaers, Co-CEO, Lumière Group Marie Nilsson, CEO, Mediavision
Edith Sepp, CEO, Estonian Film Institute Patrick von […]

2017 Nostradamus Report

Download the Nostradamus report 2017  For this year’s report, we have interviewed the following experts, who have given very generously of their time and thoughts: Bobby Allen, VP of Content, MUBI; Catharine Des Forges, Director, Independent Cinema Office; Tomas Eskilsson, Head of Strategy, FilmVäst; Domenico La Porta, Director, R/O Institute; Joëlle Levie, Director of Operations, […]

2016 Nostradamus Report

Download the Nostradamus report 2016  For this year’s report, we have interviewed the following experts, enormously generous with their time and thoughts: Carsten Andreasen (Head of Market Insights for Northern Europe, Google/YouTube), Julie Bergeron, (Head of Industry Programs, Marché du Film in Cannes), Stefan Borgquist (Head of TV, TeliaSonera Sverige), Liselott Forsman (Executive Producer International […]

2015 Nostradamus Report

Download the Nostradamus report 2015  The 2015 Nostradamus Report was produced by the Göteborg Film Festival/ Nordic Film Market with the support of Lindholmen Science Park and released at the Nostradamus seminar on January 29th, 2015. For this year’s report, we have interviewed the following experts, enormously generous with their time and thoughts: Jakob Abrahamsson, […]

2014 Nostradamus Report

Download the Nostradamus report 2014  The 2014 Nostradamus Report was produced by the Göteborg Film Festival/ Nordic Film Market with the support of Lindholmen Science Park and Nordisk Film och TV Fond and released at the Nostradamus seminar on January 31st, 2014. Thought leaders interviewed for the first report included: Malte Andreasson, United Screens; Cecilia […]

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