Nostradamus is a multiyear international initiative to document and analyse industry changes and make projections for the future. Take part of the reports, seminars and news of the Nostradamus project here!
How are the screen industries changing in the next 3-5 years?
The screen media are changing fast.
With production, distribution and consumption almost entirely digital, business models, audience behaviour and funding systems are in flux. New opportunities arise and old ways of thinking fall by the wayside, while the purpose of film remains the same. Regardless of format and platform, it is still all about moving the audience: sharing, entertaining, challenging, moving, uplifting.
The Nostradamus Project has as its mission to document and predict these changes on a 3-5 year horizon, and to present analysis in a manner that is equally comprehensible to producers and policymakers, stars and students. We do this through interviews with change-makers and people in strategic positions in the industry about what they are doing and creating today. Context is provided by the excellent research and journalism that is publicly available, but which you may be too busy to close read.
We have published eight annual Nostradamus reports, on topics ranging from audience expectations to ad-blocking, from distribution to diversity, and from holdback windows to VR. The reports are free to download here. In addition, we organize international seminars in Göteborg during the Nordic Film Market and in Cannes at the Marché du Film, Berlinale, too mention a few.
Nostradamus Project analysis has also been presented at film markets from Ghent to Rio, to film funds, and at meetings of for instance the EFADs Think Tank and the EFARN. The 8th annual Nostradamus report ”Transforming Storytelling together” was released on Feb 4, 2021. Click here to read it!
The 9th Nostradamus report will be released during Nordic Film Market 2022.
Cia Edström, Head of Nordic Film Market and Nostradamus, cia.edstrom@goteborgfilmfestival.se Johanna Koljonen, Nostradamus editor, johanna.koljonen@participation.design General Information: industry@goteborgfilmfestival.se
Göteborg Film Festival’s 8th Nostradamus Report – ”Transforming Storytelling Together” – was presented on February 4 at the festival’s annual Nostradamus seminar. The annual report looks into the future of the screen industries 3-5 years from now through research and interviews with industry experts. The 2021 report expects the industry to go through an extensive reality check moving from streaming to reality warfare, and from pandemic to green issues.
Johanna Koljonen’s talk with Walter Iuzzolino from TV Drama Vision.
We’re used to one year’s progress being subtle and mild. This year’s rude pandemic awakening has accelerated the structural changes already underway. Johanna Koljonen’s Nostradamus Report 2021 takes a look at the impact five years ahead in terms of collapsing windows and the transformation into a content releasing landscape, shaped in a common effort among virtually every stakeholder in the industry.
In a future perspective, theatrical exhibition will be diminished as a market, but revitalised as a dynamic and influential part of film culture. Five years from now, virtual production will have normalised across the industry, unlocking opportunities and artistic innovation. Other main topics in the report include strong European stories crossing language barriers, and how to keep delivering to the aging traditional audience while appealing to the TikTok generation of viewers and talent.
A special section looks at the European industry in the context of this year’s implementation of the AVMS directive.
”Growth in the TV marketplace will compensate for the challenges in feature distribution. But it’s important not to get complacent! When the whole landscape is shifting at the same time, anyone who isn’t actively innovating may find themselves sidelined.” says Johanna Koljonen, author of the Nostradamus Report.
This year’s interview subjects were: Alex Stolz/ Founder, Future of Film, and Head of Film, usheru Founder and Head of Film at Future of Film, Ari Tolppanen/ Investor and Chairman at Aristo-Invest, Brian Newman/ Producer, Consultant, Founder at Sub-Genre, Elisa Alvares/ Corporate Finance Consultant, Jacaranda Consultants, Filippa Wallestam/ EVP and Chief Content Officer at NENT Group, Mariana Acuña Acosta/ CPO & Co-founder at Glassbox Technologies, Marike Muselaers/ Co-CEO at Lumiere Group, Roberto Olla/ Executive Director at Eurimages, Walter Iuzzolino/ CEO at Eagle Eye Drama.
In addition, a special update on the progress of the implementation of the AVMS directive has been written (from the report) by Petri Kemppinen, founder P1 Kemppinen.
The 8th Nostradamus report was presented by Johanna Koljonen at the 2021 online edition of Göteborg Film Festival’s Nordic Film Market. The presentation was followed by a conversation with Tomas Eskilsson, Head of Strategy at Film i Väst on their upcoming European report on public financing, Public Funding at a Crossroads. The report is a research project from Film i Väst in collaboration with Cine-Regio and Nostradamus.
Nostradamus Report: Transforming Storytelling Together can be downloaded here
The Nostradamus Project is founded and run by Göteborg Film Festival with support from and in collaboration with Lead Partner Film i Väst and with additional support from Nordisk Film & TV Fond, Västra Götalandsregionen, Creative Europe/MEDIA and Kulturakademin.
How will it be working five years from now? How do we fund arthouse storytelling when all the windows are changing? Answers in our informative and passionate sessions on July 7 and July 9! Nostradamus Report 2021: Transforming Storytelling Together 10:00 Palais Stage (Palais -1) and online, July 7 In an engaging talk, industry analyst […]
Meet media analyst Johanna Koljonen in a vibrant session presenting the conclusions of the 8th Nostradamus report followed by a conversation with producer John Giwa-Amu. Newly released 8th Nostradamus report ”Transforming Storytelling” looks into the post-pandemic landscape and argues that the next few years present an unprecedented opportunity: not just the global players, but all […]
Göteborg Film Festival’s 8th Nostradamus Report – ”Transforming Storytelling Together” – was presented today at the festival’s annual Nostradamus seminar. The annual report looks into the future of the screen industries 3-5 years from now through research and interviews with industry experts. The 2021 report expects the industry to go through an extensive reality check […]
We are very proud to announce the nine interviews that form the base of the 8th annual Nostradamus report, including Filippa Wallestam (EVP and Chief Content Officer at NENT Group), Roberto Olla (Executive Director of Eurimages) and Mariana Acuña Acosta (CPO & Co-founder at Glassbox Technologies). The annual international Nostradamus report looks into the future […]
Nostradamus Academy is Göteborg Film Festival’s new training programme for Swedish speaking film industry professionals. The course offers high-end curated content over three sessions that give new knowledge of industry changes and practical tools to build long-term sustainability. The programme is mainly targeting Western Swedish professionals but are also open to Swedish speaking industry from […]
The 8th Nostradamus report was presented by Johanna Koljonen at the 2021 online edition of Göteborg Film Festival’s Nordic Film Market. The presentation was followed by a conversation with Tomas Eskilsson, Head of Strategy at Film i Väst on their upcoming European report on public financing, Public Funding at a Crossroads. The report is […]
Making Choices: How to Build for a Better New Normal On June 25, 2020, Göteborg Film Festival’s Nostradamus project returned to Cannes NEXT at the Marché du Film Online in a dynamic session on the near future of the industry in the light of the COVID-19 crisis. In an ambitious three-part seminar broadcast from Göteborg’s […]
The presentation of the 7th Nostradamus Report – “A Creative Explosion” – January 31 at Nordic Film Market was followed by a panel on the future of gender parity. The panel themed “The Future of Gender Parity and Inclusion” was held in connection to Göteborg Film Festival’s gender parity initiative 50/50 Vision. Panel: Iram Haq, […]
Göteborg Film Festival’s 7th Nostradamus Report – “A Creative Explosion” – was presented January 31 at a seminar during Nordic Film Market 2020. The annual report looks into the future of the screen industries 3-5 years from now through research and interviews with industry experts. Listen to the presentation at K-play below! The report holds […]
Re-experience Nostradamus future oriented AI session at Audiovisual Days November 14 2019 in Göteborg. Johanna Koljonen the analyst and writer of the Nostradamus reports gave an updated key-note of the sixth report ”Relevance in a New Reality” followed by an expert panel on AI with Michiel Ruelens, CTO at Scriptbook, that has developed an AI […]
Meet media analyst Johanna Koljonen in a vibrant session presenting the conclusions of the 8th Nostradamus report followed by a conversation with producer John Giwa-Amu. Newly released 8th Nostradamus report ”Transforming Storytelling” looks into the post-pandemic landscape and argues that the next few years present an unprecedented opportunity: not just the global players, but all […]
The 8th Nostradamus report was presented by Johanna Koljonen at the 2021 online edition of Göteborg Film Festival’s Nordic Film Market. The presentation was followed by a conversation with Tomas Eskilsson, Head of Strategy at Film i Väst on their upcoming European report on public financing, Public Funding at a Crossroads. The report is […]
Making Choices: How to Build for a Better New Normal On June 25, 2020, Göteborg Film Festival’s Nostradamus project returned to Cannes NEXT at the Marché du Film Online in a dynamic session on the near future of the industry in the light of the COVID-19 crisis. In an ambitious three-part seminar broadcast from Göteborg’s […]
Making Choices: How to Build for a Better New Normal Göteborg Film Festival’s Nostradamus initiative returns to Cannes NEXT, this year exploring how to build a better normal for the industry in the wake of the Covid-19 pandemic. The session will be presented June 25 in collaboration with Film i Väst and Cannes NEXT Marché […]
Film i Väst’s Berlinale seminar asks how industry stays afloat during ‘global production deluge’ Check out the full summary of the Berlinale seminar by moderator Wendy Mitchell and take part in the report ”Drowning in Numbers” by Olsberg SPI. The unprecedented investment in content production is creating a wealth of new opportunities and challenges across […]
Göteborg Film Festival’s 8th Nostradamus Report – ”Transforming Storytelling Together” – was presented today at the festival’s annual Nostradamus seminar. The annual report looks into the future of the screen industries 3-5 years from now through research and interviews with industry experts. The 2021 report expects the industry to go through an extensive reality check […]
Nostradamus Report: A Creative Explosion can be downloaded here The report holds forth a near future where high quality, creativity and scripted content is king. A new wave of artistically outstanding feature filmmakers will offer opportunities for arthouse cinema to connect with younger audiences. Demand for gender and cultural diversification will continue, and the […]
The 2019 Nostradamus report, ”Relevance in a New Reality”, discusses the uncertain future of public funding, major movements on the streaming market, the role of cinema in the new value chain, potential paths forward for VR, and the need for a rebooted industry conversation around tech and shared challenges. Read the Nostradamus report 2019 here […]
During Göteborg Film Festival 2018 the 5th Nostradamus Report – titled Do or Die? – was presented. It takes on the topics of whether the film industry as we know it will survive, and what European film makers, financiers and exhibitors need to do to compete with the global majors and remain a cultural force. The Nostradamus Project […]
Download the Nostradamus report 2017 For this year’s report, we have interviewed the following experts, who have given very generously of their time and thoughts: Bobby Allen, VP of Content, MUBI; Catharine Des Forges, Director, Independent Cinema Office; Tomas Eskilsson, Head of Strategy, FilmVäst; Domenico La Porta, Director, R/O Institute; Joëlle Levie, Director of Operations, […]
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