Industry Insights – the EFM Podcast
Arthouse that Works – Distribution Insights from the Nostradamus Report
This episode of Industry Insights – the EFM Podcast, hosted by Nostradamus author Johanna Koljonen, explores what it takes to make arthouse cinema work in a rapidly shifting industry - where distribution is no longer an afterthought but a creative challenge in itself.
Based on key insights from the Göteborg Film Festival’s 2025 Nostradamus Report Reality/Resistance, the episode examines how early audience focus, flexible release strategies, and smarter use of festival momentum can redefine success - especially for non-mainstream films.
Joined by Eva Esseen Arndorff (TriArt), Katarina Tomkova (kaleidoscope & Punkchart), and Huub Roelvink (Cherry Pickers Filmdistributie), the discussion unpacks how shifting value chains and overlooked distribution stages are shaping the future of arthouse.
Industry Insights – the EFM Podcast is presented by the European Film Market of the Berlinale. This episode was developed in partnership with the Göteborg Film Festival.