Advertisement at Göteborg Film Festival
Advertisement opportunities 2026
Göteborg Film Festival is the largest film festival in the Nordic region and a powerful platform for brands looking to reach an engaged, culturally interested, and high-spending audience. The festival’s mission is to create opportunities for valuable films from around the world to reach audiences, and to challenge people’s perspectives on society and each other. We see this as essential to promoting openness and diversity in a democratic society.
For eleven days in late January and early February, Gothenburg transforms into a vibrant meeting place where film screenings, talks, workshops, concerts, and events bring together visitors from across Sweden and the world. Around 250 films from over 80 countries are screened, making the festival a global showcase, ideal for companies aiming to strengthen their brand in an international context.
With approximately 270,000 visits from 42,000 unique participants, both on-site in Gothenburg and via our digital platform, the festival offers a powerful reach. Thanks to both physical and digital screenings, companies can connect broadly, from cinema halls to living rooms across Sweden.
There are also opportunities for visibility during Prisma Film Festival, the festival for young film lovers. Prisma 2025 takes place October 22–27, during the autumn school break. The festival is aimed at children and youth aged 0–15 and their parents. The program features premieres of major family films, exciting international children’s films, cozy pajama screenings, and exciting Friday night screenings.
We offer several different ways for companies to gain visibility, and we’re happy to help tailor the channels that best suit your message.
You can advertise in the festival’s printed program, an editorial product that many keep and that reaches over 120,000 readers across Sweden. Digitally, you can run video ads before screenings during the online festival, as well as on our website or in newsletters. On-site in Gothenburg, your brand can appear on digital screens in our cinemas, and you can also sample products or materials to industry guests, volunteers, and the public – for example, through giveaways at screenings and events.
Read more about our ad spaces here. Don’t hesitate to contact us if you have any questions!
Contact:
Mateo Cabrejas Bergil – Media Sales
Direct phone: +46 31 339 30 15
Email: mateo.bergil@goteborgfilmfestival.se