Nostradamus
A multiyear international initiative to document and analyze industry changes and make projections for the future. Take part of the reports, seminars and news of the Nostradamus project here!
A multiyear international initiative to document and analyze industry changes and make projections for the future. Take part of the reports, seminars and news of the Nostradamus project here!
The 2023 Nostradamus report was presented at Marché du Film on May 22 by media analyst and author Johanna Koljonen, followed by a panel with industry experts.
The 10th report explores how new production technologies powered by AI accelerate the restructuring of the traditional film and television industries. With market contraction, inflation, and recession affecting the industry, new business and financing models for production and distribution will be explored and adopted at a rapid pace. The report also delves into the impact of ad-funded content and connected TVs, and examines the challenges the industry faces in remaining relevant to young audiences.
This year’s interviewees include:
Sened Dhab, VP Young Adult Drama, France Télévisions
Rikke Ennis, CEO, REinvent Studios
Max Malka, Head of Scripted, EndemolShine Finland
Neil Peplow, Director, London Film School
Alex Pumfrey, CEO, Film and TV Charity
Sten-Kristian Saluveer, Founder & CEO at Storytek Innovation & Venture Studio
Danna Stern, Managing Director, In Transit Production
Will Richmond, Editor and Publisher, VideoNuze
The audiovisual industries are confronting the opportunities of a new technological leap in the midst of a challenging market. Making the right decisions is increasingly challenging – and completely crucial. Three experts featured in this year’s Nostradamus report share their insights on adapting and thriving. What should you do today to successfully pivot into the transformed film industry of tomorrow?
Panel: Rikke Ennis, CEO, REinvent Studios; Neil Peplow, Director, London Film School; Sten-Kristian Saluveer, Founder & CEO at Storytek Innovation & Venture Studio
Moderator: Johanna Koljonen, Media Analyst and Author, the Nostradamus report
Download the 10th Nostradamus report here.
The Nostradamus Project monitors, predicts, and analyses the near future of the audiovisual industries. The initiative is founded and run by Göteborg Film Festival with support from and in collaboration with Lead Partner Film i Väst and with additional support from Nordisk Film & TV Fond, Region Västra Götaland, and Kulturakademin.
How are the screen industries changing in the next 3-5 years?
The screen media are changing fast.
With production, distribution and consumption almost entirely digital, business models, audience behaviour and funding systems are in flux. New opportunities arise and old ways of thinking fall by the wayside, while the purpose of film remains the same. Regardless of format and platform, it is still all about moving the audience: sharing, entertaining, challenging, moving, uplifting.
The Nostradamus Project has as its mission to document and predict these changes on a 3-5 year horizon, and to present analysis in a manner that is equally comprehensible to producers and policymakers, stars and students. We do this through interviews with change-makers and people in strategic positions in the industry about what they are doing and creating today. Context is provided by the excellent research and journalism that is publicly available, but which you may be too busy to close read.
We have published ninth annual Nostradamus Report that examines possible paths for a long-term sustainable industry in a time of great change. The reports are free to download here. In addition, we organise international seminars in Göteborg during the Nordic Film Market and in Cannes at the Marché du Film, Berlinale, too mention a few.
Nostradamus Project analysis has also been presented at film markets from Ghent to Rio, to film funds, and at meetings of for instance, the EFADs Think Tank and the EFARN.
The 10th Nostradamus report will be released during the upcoming Marché du Film on May 22, 2023 in Cannes.
Author and media analyst: Johanna Koljonen
Editorial team: Cia Edström, Josef Kullengård, Johanna Koljonen
Editorial advisors: Åsa Garnert, Tomas Eskilsson
The Nostradamus Project is founded and run by Göteborg Film Festival with support from and in collaboration with Lead Partner Film i Väst and with additional support from Nordisk Film & TV Fond, Västra Götalandsregionen and Kulturakademin.
Josef Kullengård, Head of Industry & Nordic Film Market, josef.kullengard@goteborgfilmfestival.se
Johanna Koljonen, Nostradamus editor, johanna.koljonen@participation.design
General Information: industry@goteborgfilmfestival.se
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